Is Paper Printing Slowly Going Obsolete? Not Quite, But It Needs Reinvention

printing outputs

 

The U.K. printing industry has been going through a significant transformation and much of it has to do with new and far more specific expectations from customers. This dynamic drives paper sourcing, skill availability, design requirements, and workload management. Additionally, customers are becoming far more socially and environmentally conscious. This too is becoming a factor in what services customers choose and which vendors they favor.

 

Digital Media Has Redefined Printer Services

People still want to see a brochure, a well-done poster, a card, or a flyer. But 95 percent of their interaction today with communications and imagery is happening online. Whether it be with a computer, a tablet, or a mobile device, people are using technology to understand, see and enjoy information.

 

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